Shopping with flair & fashion
Whether you are looking for souvenirs to remind you of a wonderful holiday or gifts for loved ones back home, any time you are looking for something special, you are sure to find it in Innsbruck. Stroll through the historic streets of the old town and discover the many small boutiques and family-run shops offering unique, handcrafted products.
For shopping on a larger scale, Maria Theresien Street is the place to go. The numerous stores on this shopping boulevard offer a range of goods from unique to extravagant.
Fine feathers make fine birds
In Innsbruck, true fashionistas will be in seventh fashion heaven. The selection ranges from famous brands and international favourites to original Tyrolean labels, for example by designer Rebekka Ruétz. The variety of shops leaves nothing to be desired and the city has given birth to many a trendsetter. When your shopping stamina finally runs out, which happens to even the most dedicated shoppers at some point, cafes and coffee shops can be found on almost every corner with sweet smelling cappuccinos and wonderfully soft seats.
Special souvenirs
"Small and exquisite" or "large with wow factor": special things take on a wide variety of shapes, sizes, colours and smells, and this makes shopping an experience for all the senses. In Innsbruck, this can be seen in the unique ideas and local products on offer at both long-standing family businesses and daring newcomers. Urban home furnishing boutiques such as Studio Tyrler meet traditional Tyrolean craftsmanship such as Austria's oldest soap factory owned by the Walde family. Did you know that the Swarovski jewellery you see shimmering all over the world originally comes from Tyrol?
Confidently stylish on every occasion
When shopping in Innsbruck, you won't only come across new favourites for your urban wardrobe, your sporting one can be given an upgrade too: from casual to elegant, Innsbruck has the perfect ski jacket and yoga outfit to suit every taste. This excellent selection of sports fashion proves once again that style isn't limited to the cities – the mountains, forests and alpine meadows can be a stylish catwalk too.
