Innsbruck Region
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Hotels with the Austrian Ecolabel
Hotels with the Austrian Ecolabel
 
Rehbock
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Blick auf die Kalkkögel
Recharge in nature in the Innsbruck region
 
Farm holidays
Farm holidays
 

Discover the region

From culinary trails and Mountaineering Villages to discovery routes with digital features, the following selection showcases the different ways to experience the Innsbruck region.

  • Schilder Winterwandern
    Icon Winter hikes

    Winter hiking trail “Hike and Savour” on the Mieminger Plateau
    “Enjoy with all your senses” is the motto of this special winter hike. Along with crisp mountain air and warm winter sunshine, eleven farm-gate stops await you along the way.
    3h 30min
    11.8km
    170m
    moderate
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  • Mountaineering villages in the Sellrain Valley
    Icon Highlight Highlight

    Mountaineering villages in the Sellrain Valley
    Only around 20 villages in Austria are entitled to call themselves Mountaineering Villages under criteria set by the Alpine Clubs. They stand out for their traditional village character, alpine setting and timeless charm.
    Adresse
    Sellrain
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  • geführte E-Bike Tour - Freundinnen
    Icon Bike tour

    Cycle and savour through the Inn Valley
    This gentle cycling tour leads through varied scenery and connects numerous local producers selling regional products such as honey, cheese, freshly baked goods and more.
    3h
    45km
    289m
    easy
    Read more
  • Sightseer
    Icon Highlight Highlight

    Sightseer hop-on hop-off bus
    The Sightseer stops at many of Innsbruck’s main attractions, from the Imperial Palace in the city centre to Ambras Castle and Bergisel Ski Jump. It is a great way to explore without a car.
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  • Walks to Explore: discover Innsbruck with a digital guide
    Icon external offer external offer

    Walks to Explore: discover Innsbruck with a digital guide

    The Walks to Explore lead you through a mix of historic alleyways and modern neighbourhoods. An optional web app with an interactive map and audio guide is also available to accompany you along the way.
  • Market hall
    Icon Experience Experience

    Market hall
    Shopping in a lovely setting: the market hall in the heart of Innsbruck brings freshness, quality and variety together under one roof.
    Adresse
    Herzog-Siegmund-Ufer 1-3, 6020 Innsbruck
    Read more

The journey is part of the holiday

Travel deep into the Alps by train, then explore the region by public transport and bike. In the Innsbruck region, your holiday begins with the journey itself.

The great outdoors

The great outdoors

The NaturTrip web app combines activities and excursions with the region’s public transport timetables. Simply enter your location and off you go.
All about bikes

All about bikes

Mountain bikes, city bikes and e-bikes: numerous shops offer bike rentals as well as professional servicing to keep your own bike in top condition.
There and back

There and back

A dedicated shuttle bus connects Innsbruck with Swarovski Crystal Worlds. Travel there, take in the sights and return in comfort – easy from start to finish.
Straßenbahn in Innsbruck

Getting around with ease

The Sightseer bus, city bikes, ski buses, e-car sharing and more: when it comes to getting around, the region leaves nothing to be desired.

Straight from the source

Authentic regional specialities and unique products rather than mass-produced goods: numerous businesses in and around Innsbruck offer the chance to discover the region with all your senses.

Hofladen Finkhof Genussradweg

Farm shops and direct sales

Cheese, ham, fruit and much more: sample and purchase quality Tyrolean products at weekly markets and farm shops.
Sennerei, Lüsens

Handmade

Traditional clothing, schnapps and bells: local workshops pass their knowledge down through the generations, offering opportunities to watch, learn and even have a go yourself.
Gifts and souvenirs

Gifts and souvenirs

From mustard makers and beekeepers to schnapps distilleries: discover products to enjoy yourself or take home as gifts.
Tiroler Gröstl

Cuisine with conscience

The “Bewusst Tirol” regional sourcing initiative recognises restaurants and other businesses that place a strong emphasis on using regional products. Look for the Bewusst Tirol symbol when choosing where to eat.

Under your own steam

Experience the mountains up close: hiking, cycling, swimming, trail running and more take you right into the heart of the Innsbruck region’s alpine landscape.

Patscherkofel - Gipfel

Step by step

From the Zirbenweg trail and Karwendel Nature Park to the Mountaineering Village of Sellrain: the region is waiting to be discovered on foot.
geführte E-Bike Tour - Freundinnen

Uphill, Downhill

From bike parks and high-altitude trails to leisurely loops: explore the mountains from the saddle of a mountain bike.
Innsbruck Baggersee

Dive in

Lakes with excellent water quality and stunning alpine surroundings – perfect for swimming, paddling, cooling off or simply relaxing.
Nordkette Trailrunning

Over mountains and meadows

Root-strewn paths, alpine climbs and breathtaking views: trail running combines endurance sport with an immersive outdoor experience.

Our values, our actions

Innsbruck Tourismus works with local businesses and partners to develop concrete measures relating to the environment, mobility and quality of life.

Blick vom Patscherkofel auf Tal

The Innsbruck region: Made for living. Made for experiencing.

Our vision for a region where quality of life and quality of experience go hand in hand.
Nordkette mit Blick auf Innsbruck

Tourism Strategy 2030

The environment, society and economic development are key themes of our Tourism Strategy 2030 and are being addressed through concrete measures.
Zirbenweg - Patscherkofel

A region people value

We are continuing to develop the region while taking into account the perspectives of both residents and guests.
Ecolabel for congresses, conferences & meetings

Ecolabel for congresses, conferences & meetings

We provide support throughout the certification process for the Austrian Ecolabel for Green Meetings & Green Events.

Suitable guest card

Welcome Card

Welcome Card

The Welcome Card is available free of charge from our partner establishments with a stay of at least two nights. It includes offers and discounts on a variety of attractions, as well as free use of public transport in the Innsbruck region.
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Innsbruck Card

Innsbruck Card

The Innsbruck Card is a city card that can be purchased for 24, 48 or 72 hours. It includes numerous sights and mountain lifts, as well as free use of public transport within the city of Innsbruck.
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